Every Supply Chain Should Have a Cloud Computing Silver Lining

When it comes to the latest developments in software technology, logistics and transport managers are usually at the end of the queue. There are many reasons for this – and a common one is that manufacturing and ERP applications take precedent – and when those wishes were fulfilled, there was relatively little budget left over for the logisticians who were looking to make operations more efficient

However, this is now changing. The current hot technology is Internet ‘Cloud Computing’. Not only is this set to change the way we all use computer technology, at work and at home, but supply chain operations are amongst the earliest beneficiaries.

What is Cloud Computing and how is it revolutionising our business operations? And how new is it really? The concept of the Cloud has its roots in the early days of the Internet as a business tool – and we sometimes forget that those days are not so long ago.

It was in the late 90s that IBM introduced the concept of e.business – bringing the Internet to businesses and not just as a gaming and surfing tool for young people. There was a time when presentations, articles and learned papers on the subject of the Internet were not complete without a diagram of a Cloud – representing the ether where information exchange took place. During my time with IBM EMEA’s Global Services Management Consulting Group – dating back a decade – all of my presentations had at least one ‘Cloud’ appearance.

Over the last decade the Internet cloud concept has seen several developments – and finally come full circle and returned as ‘Cloud Computing’. In the interim it has seen life as web enabled technology; web enabled applications; on-Demand computing; web services; and utility computing.

The concept has developed and with the introduction of Web 2.0 technology – and recently Web 3.0 – the improvements have been rapid, leading to Software as a Service (SaaS) and finally Cloud Computing.

What is in a name? In the case of Cloud Computing, quite a lot. All the other services found difficulty gaining traction. Non-IT managers simply did not understand and IT managers were reluctant to promote a technology which might undermine their role as custodians of technology.

In fact there is no significant difference between Cloud Computing and its predecessor (in name) Software as a Service. The Cloud terminology appears to have been created by Microsoft – as a marketing term which makes the concept easier to understand (and helps people like me to recycle my old slides and diagrams!). The term has been accepted by other industry giants including Oracle and IBM and all of the major IT consultancies.

So what is different about the concept? Cloud Computing moves computing from the desk top to remote computers. Different computing devices such as personal computers, personal digital assistants, handheld devices and cell phones connect to remote computers through wired or wireless connections. Investment in licences, infrastructure maintenance and upgrades lies with the application service provider, not the user. The service is usually paid for from the operations budget – because there is no capital expenditure. This makes approval quicker and simpler.

This simple explanation shows why the Cloud is so important for supply chain management; and also why it is seeing more development and acceptance in the supply chain than in manufacturing. It also explains why budgets are not the overwhelming constraint that they used to be – the service is often paid for from an operating budget, making approval quicker and simpler.

For supply chains to operate effectively and efficiently, a real time exchange of knowledge and the ability to collaborate with external and internal partners – suppliers, customers, logistics operators – to manage events in real time is essential. However, this has never been achievable until now. The Cloud brings this capability – without capital expenditure and with costs directly related to the level of business you are conducting.

Manufacturing processes do not benefit to the same extent as supply chain processes. The ability to share real time event information with partners, while being critical in supply chains, is not usually essential in manufacturing. Also, manufacturing processes are often unique to product ranges, and frequently to individual companies.

Supply chain, and in particular logistics, processes are shared across many sectors and most product ranges. They follow the same basic principles and goals and use similar resources. While there are differences, they are not as radical as in manufacturing.

So where has Cloud Computing or Software as a Service (SaaS), been finding willing users? The first break through was with SalesForce, and the success was rapid when this sales and lead management application was moved from the desktop to the Internet. Since then CRM, Human Resource Management and email services have rapidly emigrated from the desktop to the Cloud.

What about supply chain applications? These are being developed rapidly and it is good to see that British companies are amongst world leaders. A leading example of this is Feltham UK based Deltion, http://www.deltion.co.uk – providers of CarrierNetOnline (CNO) Software as a Service.

CNO is a logistics and transport management system – available only over the Internet. Users pay on a transaction basis and only for the features they need. Transaction costs grow as the business grows; users who find that current market conditions mean less freight carried pay less until the business turns round.

CNO users include industry giants such as UPS and TDG and a recent signings include a household name food producer and one of the country’s biggest suppliers to the building trade. Operators of smaller fleets are also users – benefitting from low transaction related charges.

Logixcentral is an Internet based solution from long established Birmingham UK company, DPS International. This is a Cloud Computing version of DPS’s long established LogiX routing and scheduling solution. It has proved successful not only with logistics companies and in-house freight operators, but also with companies in the service sector running car and van based services.

Another Cloud hosted Supply Chain success story is Oxford, Uk based OmPrompt – http://www.omprompt.com. OmPrompt was founded to create 100% truly-connected trading communities, whatever the trading partners’ technical capability, providing more efficient EDI solutions and automating the manual processes or message flows. OmPrompt distinguishes itself with its ability to rapidly on board trading partners to trading communities.

So is the technology Cloud here to stay? Industry analysts Gartner believe so. In a survey published in December 2008 they reported that nearly 90% of organisations surveyed expect to maintain or grow their usage of SaaS. The firms cited cost-effectiveness along with ease and speed of deployment as primary reasons for SaaS adoption.

More than one-third of respondents indicated that they had plans to move from on-premises to SaaS. The key drivers included total cost of ownership, and unmet performance expectations with on-premises solutions, in addition to changes in sourcing strategy.

What does the Cloud hold for supply chain applications? I believe that Cloud Computing offers managers throughout the supply chain an opportunity to catch up with the advances in technology which other parts of business have enjoyed for many years: at lower cost; without capital expenditure; avoiding business disruption; and without significant consulting and implementation fees. We are entering a new age of supply chain and logistics technology – and this Cloud has a silver lining.

Find Out What an Automotive Mechanic Training Diploma Is All About

Would you be interested in entering a sector of employment where they expect to be looking for 92,159 new employees by 2014? How about considering that 94% of those currently employed in that sector work full time and are experiencing earnings growth? This sector is the automotive service and repair industry, and, with the proper training from a good automotive mechanic school, you could find yourself one day among these statistics.

According to the 2009 Labour Market Update, there were 66, 263 automotive service establishments in Canada which employed an estimated 306, 165 employees. As our economy and society as a whole depends on the automotive repair industry to keep vehicles rolling, there is an incredible amount of stability for automotive mechanic jobs.

Automotive mechanic training is not as hard as it may sound. If you are a person driven with a passion for cars and automotive repair, good automotive schools can help you develop the necessary skills needed to become an in-demand auto mechanic.

An automotive mechanic training program, of a 39 week duration, is designed to teach students all of the core components that an automotive mechanic position entails. This ranges from the technical automotive theory, all the way to diagnostics, to actually taking part in the repair and maintenance of automobiles. The actual hands-on part of an auto mechanic training program allows for the student to really understand and retain the knowledge learned to become an employee of excellence in the auto mechanic industry. Auto training schools put a large emphasis on making students learn in a set-up that most closely resembles the real world.

An array of subjects is taught in auto mechanic courses. Here is a sampling of topics covered in a typical auto mechanic training diploma:

– Brake Systems

– ABS Systems

– Starting Systems

– Electrical Systems

– Drivability Diagnostics

– Fuel Systems

– Fuel Injection Systems

– Differentials

– 4×4 Systems

– Computer Systems

– EVAPS System

– Exhaust System

– Drive Clean (Inspector Certification – Emissions)

– Heating & Air Conditioning

– Ozone Depletion Certification

– Safety & Accessory Systems

– Suspensions

– Steering

– General Maintenance Services

Graduates of auto mechanic training programs can find employment in a variety of settings. These include, among others, dealerships; franchise repair shops; independent retail service centres; store-associated shops; oil/lube shops; exhaust and transmission repair outlets. Auto mechanics can find themselves completing work on engine repairs; automatic transmissions/transaxles; manual drive train and axles; suspension and steering; brakes; electrical/electronic systems; heating and air conditioning and engine performance.

There is no reason to hesitate in enrolling in an auto mechanic training diploma if you adore working hands-on on automobiles and want to work in a sector which will always need more workers! Who knows, a few auto mechanic courses could lead you to the career you’re always been looking for.

Building a Case for Brand Identity

The key to creative and effective branding of any program, product, service or institution is finding the right positioning–to drive the advertising and other marketing tools. It doesn’t have to be complicated or weird. In fact, if it’s good and effective, it’s simple and will follow this “Rule of consumers”–“You are what you appear to be.” This position, or ‘brand’ is really an identity (not in your mind but in your audience’s)–a way people can sort through all the confusing information and summarize what they think about something.

What do you get with a brand identity?

Over the last 25 years we have come to learn that the development of a brand identity is much more than a mere benchmark denoting successful arrival in business, or its evolution and growth. A clearly defined and easily recognized identity has, in fact, become a critical success factor in today’s highly competitive business environment.

Just to lay some “groundwork”, here are ten reasons why doing so can have a strategically important effect on your bottom line.

o It’s easier to know who you are, which means:

o It’s easier to know what you do. (Helps develop goals)

o It’s easier to know how to do it. (Helps with implementation)

o Less energy is expended overall. (Creates efficiency in communications)

o Team building occurs naturally when staff can identify with a common symbol, common language and therefore common goals. (Sports uniforms are a good example. Every player feels like a part of the group.)

o You can match your image to your clients needs or view of his business. (A simple matter of “give’em what they want.”)

o With a clearly defined identity you communicate more efficiently with your customers, and they remember you more easily. (Memorability is easier when everybody clearly knows who you are.)

o Enhancements in the overall quality of your product or service. (Consistency always counts.)

o Benefits and unique qualities of your business are communicated more clearly to your clients thereby increasing sales. (Marketing tool)

o Helps set identifiable standards of quality in your product or service. Helps with a sense of reliability by developing a “brand identity.” (Brand names are trusted.)

So, what is a brand anyway?

As we begin the process of making recommendations for developing a brand identity let’s talk about what we really mean by “brand.” What is it, why does it work, how does it work and who makes it work.

Philip Durbrow, vice chairman of the international design firm of Frankfurt Balkind Partners, recalls, “When I first started working in branding, it became obvious that there were no clear universal definitions of key words like marketing, strategy, identity, image and brand. I’ve developed specific definitions so that we are clear on what we are talking about. Fuzzy words yield fuzzy thinking and fuzzy brands.”

Some Definitions

There is very little consistency in people’s understanding, or usage, of brand terminology. For clarity, we offer the following definitions:

A Product: is something that is produced to function and exists in reality.

A Brand: has meaning beyond functionality and exists in peoples minds.

Product Quality: has major influence on Brand Qualities.

Brand Qualities: are the thoughts, feelings, associations and expectations created by a Brand Identity.

Brand Identity: is the way in which a brand is expressed visually and verbally.

Branding: is viewing every customer related activity as part of the branding process and managing it accordingly. Everything a company does that affects its customer, affects the value of its brand.

Marketing: means making it easy and motivating people to buy your product–through product design, pricing, packaging, distribution, advertising, etc.

Brand Marketing: is pushing beyond product benefits to fulfill a strategic core promise. It means looking past the tangible to the intangible, accommodating buyers’ practical needs while resonating with their deeper feelings.

Brand Strategy: means deciding which brands are going to be used to deliver which products and services to which customers. (This may involve usage of global brands, umbrella brands, megabrands, subbrands, flanker brands, brand extensions and brand families.)

Brand Equity: is the present value of the future combined purchases that are a result of the preference created, or the premium paid, for a brand’s products.

Why do we want a brand?

All brands start by speaking to the needs and aspirations of an audience. The aspiration is the brand identity: that’s a projection of how the brand wishes to be perceived by its target audience (as opposed to the brand image, which is the way the brand is, currently perceived).

Knowledge and appreciation of this core concept will allow the steward of the brand to develop the mission, build and nurture the market, maintain the brand philosophy, strategy, overall look and feel of the brand and, of course, the logo. What is the audience going to be satisfied with or disappointed by with the message coming from the brand? What is going to help build a strong brand identity (what would weaken it)? How can the aspirations for the brand identity be reached?

Who’s Minding the Store?

The brand steward, usually senior executive from the parent company, must protect and cultivate the immutable core of the brand (about 50%) in order to ensure that the brand remains strong. The steward manages the part of the brand that must remain fluid (the remaining 50%) in order to keep the brand relevant and exciting. Typically we see a freshness and evolution in the brand’s advertising and packaging, that’s the part of the brand that is constantly evolving. The steward is responsible for overseeing the advertising agency’s efforts to promote the brand, to develop brand segmentation internally (that is, the sub-brands) and to direct the packaging of branded products. The overall responsibility of the brand steward is to keep the brand on course and profitable.

Companies that have broad, strong brand recognition can diversify through their sub-brands more than narrowly focused companies. For instance, Brit Richard Branson, a courageous babyboomer, started his first business in 1968 at the age of sixteen and has cultivated companies in the entertainment area ever since under the umbrella, Virgin Group (www.virgin.com). First came Virgin Records. Ten years later Branson branched out to form Virgin Atlantic Airways, then a year later added Virgin Holidays. Two years after that Virgin expanded to include Virgin Airship & Balloon Company, Virgin Publishing and Virgin Hotels, among others. Branson, a highly visible and consistently strong leader, is the very essence of pioneer spirit and innovation. Consumers ‘get’ virgin’s abstract brand identity because Virgin’s broad target audience identifies with Branson and all he stands for: unencumbered global vision and maverick style. He is a self-proclaimed Virgin for life.

Durbrow offers this wisdom, “There is no long-term advantage to having a brand image that is greater or lesser than the brand really is. If the image is greater than the reality, people will be disappointed whenever they encounter the brand. If the image is less than the reality, the company will never benefit from all its hard work, i.e., the brand won’t command a premium or create a preference for the company’s branded products.”

The Brand As Asset

When included on the balance sheet, the brand’s equity is an intangible asset like good will. Its value brightens the parent company’s fiscal picture: this is one big reason why companies are eager to develop strong brands. An enhanced financial picture allows the parent company to generate revenue, grow and expand. The brand, which is structured to be easily separated from the parent company, may be sold. The brand may be segmented to increase the market by creating sub-brands which appeal to more specific consumer needs, further increasing the value of the brand.

In the long term, it’s the brand’s core message that must be honored. All the strong brands–CocaCola, Nike, Calvin Klein, to name a few–give the impression of unswerving confidence, through their billion dollar advertising campaigns. This is exactly the kind of motivational leadership our emotionally charged culture craves. “The branding statement has to be honest, relevant. For example, the Coke brand is the value of constancy. The contour bottle and Spencerian script are promises that the Coke you’ll have in Thailand is the same as the Coke you’ll have in Oakland. The challenge for us is always to find ways to make something change and stay the same.” People have a strong emotional attachment to CocaCola–it’s something they grew up with. Coke is a part of the history of America. Waterbury adds, “The CocaCola headquarters and museum in Atlanta are a testament to excellent management of a global brand: A brand that makes a personal connection for almost everyone.”

How Brand is Different from Product

Many organizations use the term “Product Manager” interchangeably with “Brand Manager.” While most of us could think through the semantic difference between a “product” and a “brand,” it seems that (with a few exceptions) the two concepts become indistinguishable when it comes to their management. This confusion may explain in part why there are so few brands and so many products.

The product is defined by its form and function, what it is and what it does. The product is physical attributes, such as price, performance, ease of use, design and style. What a product is can be relatively easily communicated, rapidly changed and effected in the short term using a number of tools: just add a new ingredient or change the shape of the packaging and you have a new product or, at least, a different one. A good product/ marketing strategist is one who can distill a large amount of data about the consumer, the market, his competition, distribution, and boil it down to the few essential premises that will form the backbone of a focused marketing plan. He should be able to distill these premises even further to write an effective communication strategy which, as any honest advertising person will tell you, must be based on a single minded selling proposition. This ability to distill facts down to their simple essence presupposes an excellent knowledge and understanding of the product’s consumer or end-user and buyer.

The brand is almost the opposite on all points. Whereas the product has a form, the brand does not have a physical embodiment: It is merely a promise, a covenant with the customer. Some say that the “logo is the brand”… but this isn’t so. A logo is meaningless if it does not communicate the brand’s covenant with the consumer. And, whereas communication of a product’s physical attributes is straightforward and fast, communication of brand values is inherently circuitous and slow. Like the character of an individual, brand character is most difficult to communicate proactively: The individual cannot tell what his character is; the observer must figure it out for himself… an indirect communications process which requires time and absolute consistency. And, contrary to product communication which is best based on one single minded forceful proposition, brand character, like the character of a person, becomes better defined as it gains in complexity. Lastly, whereas the product manager must gain a superior knowledge of his consumer to be effective, the brand manager’s success is in great part based on a thorough knowledge of the idiosyncrasies and the values professed by his company and its long term corporate players, i.e., its top management.

Forex Secret – Forex Literature As A 90-95% Of The Traders Lose Their Deposit (Part II)

(See beginning of this article under name Forex Secret. Forex Literature As A 90-95% Of The Traders Loose Their Deposit. (Part I)

B. Williams quotes 5 bullets killing a trend, whereas I exemplify their insufficiency and I add up 11 more thereto, not denying the above 5 of them.

B. Williams idealizes the Elliott wave theory, whereas I show that the combination of fives and threes is none the idealizable, otherwise a mankind 100-year development project could have long been elaborated on the basis of Elliott waves pattern, leading to exasperation at the fact that humanity progress does not follow Elliott and Williams. The other thing is that nowadays brokers have mastered the job of manufacturing more waves out of the 5 initially.

The aforesaid is applicable to each of the 20 problems of Forex.

A portion of my live Forex trading methods are to be found in this book, while the other portion thereof is forwarded upon request. Those eager to continue training under my supervision as well as to trade live, please, feel free to contact me on my e-mail address below.
It all could be funny unless it were sad. But IT IS sad, because the above examples are scaring in number. Bearing it in mind, do, go again through excerpts from distinguished scholars books:

– Awesome Oscillator (AO) serves us keys from the Wonderland;

– Accelerator Oscillator (AC) gives us with significant superiority over other traders;

– using AO is similar to reading tomorrow’s “Wall Street Journal”, while using AC is reading of the day-after-tomorrow’s issue thereof;

– by using AO solely, one may attain profits even without any knowledge of current rate; should the oscillator turn down, one may merely ring one’s broker and say: “Sell at the market price!”.

As You have guessed, these are extracts from B. Williams’s “New aspects of Exchange Trade”. Have You read the thing? And now, please, give a glance to the a foregoing figure, depicting the way, the vaunted Williams’s indicators may entail an abyss of losses.

But what truly makes my blood boil is as follows. B. Williams is a professional psycho therapist and his narrative style is none of an incidental one. This is a suggestive method by virtue whereof he attempts to demonstrate the exclusive, correct and faultless nature of his trading technique. The “faultlessness” is to be discussed in an individual chapter, and my only claim here is that I can easily draw hundreds of examples, where one can bump into loss by way of following Williams’s indicators.

By myself, I am an advocate of theory of chaos. But this theory is disclosed by Williams in a very primitive and a superficial manner, which fact results in his blind follower losses. As to the author, he resorts to propaganda methods instead of providing a clearcut distinction between the cases, where the above theory is 100% effective and those, where it is not.
Williams could have explained to his admirers directly, that in these certain instances the theory is to be relied upon, while in these instances it is not to. The difference is in this, this and this. In the former instances one should necessarily enter, whereas in the latter instances one should abstain from entry. But the guy haven’t done the job (due to either not being desirous or to not having sufficient knowledge).

I was a success in finding out distinct operability criteria of the Williams’s technique. To achieve this, I had to improve the Alligator, by virtue whereof I enabled my students to easily pinpoint the difference between the Williams No.1 option (a trend, encouraging profits) and No.2 option (a flat, inflictive of losses).

By the by, it is supportive of the chaos theory methodological correctness and of imperfect Williams’s method structure, plotted on the basis thereof. Instead of acting upon the trader’s consciousness Williams resorts to forbidden subconscious programming procedures, thus stimulating man’s inherent and acquired instincts as if saying: “If You want to get rich, follow me! My method empowers one to trade without a single glance at a price! The Awesome Oscillator constitutes a key from a Kingdom!” Etc., etc., etc…

Hence, only 1 of 20 Williams’s followers exhibits Forex-earning capabilities in a most favorable environment. Thus, under this statistics, B. Williams is better not to be idolized, the way he has been by the crowd of his admirers. On the other hand, other Forex maestros’ trading techniques are far worse than that of B. Williams. So, let’s continue illustrating Forex truisms being erroneous in live trading.

– The “Theory of Chaos” of B. Williams. The author has not advised what should be added up thereto. A separate chapter here is dedicated to the issue.

– Trader’s psychological problems. I haven’t found any revelations pertaining to THE WAYS OF ELIMINATING THESE PROBLEMS.

– The issue of a stop-loss order is certainly important: even under trend hedging is an indispensable protective shield against market surprise. But is the problem too far complicated to require a dozen pages’ elucidation? Has the author beheld any secret? Wah! He hasn’t noticed anything but he still has repeated all that wanders from book to book on Forex.

Once I was stunned by a question put forward by one of my students after having read B. Williams’s “Trading Chaos”: what’s the use of giving so much attention to the stop-loss problem and above all what’s the good of chewing over the role of safety cushions in the automobile industry as though readers are down with minority?

Doubtlessly, it’s funny reading that Williams has never violated traffic regulations, priding himself on the occasion. Any psychiatrist could tell a hell lot about such a personality type, although, I should admit that Williams is American, not Russian.

Drawing picturesque, memorizing examples, each scholar is right to insist on protective barrier placement as a loss killer. But there is hardly anyone to introduce certain novelty into the issue and to disclose the secret as to what there should be in the trader’s store besides a stop-loss to insure against his deposit melting and extra losses. A separate chapter here is targeted at the issue.

I have shortly come across an aphorism: “Genius is not to the effect, that nothing can be added thereto, but it is to the effect that nothing can be deleted there from”.

If You go through numerous books on Forex at this aspect angle, You are sure to surprisingly find out that 90-100% of their contents may be subject to withdrawal. WHY?
BECAUSE nothing new and 100% correct is offered therein. Instead, reiteration is going on of what is familiar to any professional, since everyone is itching to exhibit one’s originality by way of retelling: a paramount authority of FA over Forex exchange rates; continuation and reversal patterns; a stop-loss importance; a divergence being a component of a trend reversal, etc., i.e. book-to-book travelers.

“An outstanding Forex trading techniques” and “a genius scholar”, etc., making their appearance in books’ abstracts and annotations are off springs of 1% originality added up by an author to 99% of common knowledge.

Sale is publisher’s primary target, giving birth to “genius” mediocrities and plagiarism. Standing separately among these books are opuses by B. Williams, being admired and scrutinized regularly by the majority of scholars and by myself. But EVEN HE cannot be qualified as “genius” with account to the above formula. He is rather “eccentric” than “genius”.

The thing is not, that his technique is addenda-allowing (this fact backs the correct Williams’s choice of the chaos theory to be applied to Forex) and I easily managed to add 11 trend-assassinating bullets to the 5 of Williams. The thing is that a number of Williams’s postulates ARE WRONG and thus loss- inflictive. These can be and should be subject to removal.

CONCLUSION: I guess, it’s understandable by now, that script-writing has turned to be business for scholars, incorporating additional advertising and additional charges for their students. However, the above is not worth millions Forex losers sacrifice.

Much more respect-triggering is Warren Buffet, having made a minimum of USD40 bn at the stock market without writing any books on his trading tactics. W. Buffet is the world’s second-rich man after Bill Gates, although this fact being thoroughly doubtable. B. Gates is supposed to declare the whole of his income obtainable from the Microsoft Corporation, whereas W. Buffet, being a trader, is sure to deem himself entitled to show the Inland Revenue what he really wants to.

The difference is fairly evident. The profit obtained from US companies, constituting the Gates official fortune major portion, may be kept track of, as well as the offshore profits may sometimes be properly checked. But Buffet’s profits attractable at all. Do You expect a man, lending his own daughter a sum of USD20 against a receipt, to allow ALL of his profits to be taxable by state? Or a moderate portion of profits is sufficient, yeah? It is entirely his job, whereas we are to learn to gain at least a spoonful of what he has acquired during 40 years of his activity at the stock exchange.

Thus, to cut it short: a classical Forex literature exhibits but an anti-scientific unsystematic nature, constituting a “crise de genre” and triggering losses among 90% of beginners, abandoning Forex market.

In what does science differ from a philistine and amateur effort? In a systematic and objective nature, in a methodology perspective. In there any of the above to be found with scholar literature on Forex? No, but instead there is in abundance:

A. Tautology and absence of new approaches. From book to book world-distinguished scholars feed traders (as if the latter were silly little chaps) with stories about R&S levels importance, technical indicators, continuation and reversal patterns, etc., which is as interesting and instructive for a professional trader as ABC reading is for a professor of philology.

B. Absence of integrity. Individually, it is all clear: Elliot waves, Fibonacci levels, resistance levels, reversal patterns, etc. But what’s the way it all is interconnected and integrated? In what way it is influential over each other? What is primary and what is secondary? Imagine a doctor diagnoses and cures patients without a slightest idea of interaction of digestive, cardio-vascular and other systems.

This is what exactly happens to Forex beginners. They are sure to have learnt something, but they are being muddleheaded instead of having a systematic knowledge. Medical students undergo a course of anatomy. Geologists and military men make use of topographic maps. And what do Forex beginners have to this end? You are free to interrogate any scientist if he has knowledge of parts of science without having knowledge of the whole. Guess, what he’s gonna answer? And now give consideration to what is being currently published on Forex and being accessible to anyone. Thereafter You will easily “evaluate” the “outstanding contribution” made by each of Forex scholars.

4. Methodology and techniques subjectivism and absence of objectivity. See live scholar, Th. Demark’s “Technical Analysis As An Emerging Science” recommending to manually draw R&S lines from the right to the left instead of so previously doing from the left to the right. The book’s preface qualifies it to be “refined techniques built during a quarter of a century of a laborious scrutiny of market tendencies and projecting methods”. And thereinafter: “Demark’s empiric-data strictly scientific approaches are in striking difference from an artistic intuitive one thus constituting a rational basis for dynamic systems, mechanically outputting market signals.” But, with having not disclosed his system’s essence, is Demark aware that his subjective Forex trading suggestions may happen to entail severe mistakes. Yeah, he substantiates his viewpoint in chapter “Why price projections may not go into effect”: “…due to no technique being perfect”. Good a science with “no technique being perfect”!

Demark is looking rather a philosopher, than a trader with his tirade being nothing but a sophism, made use of as back as in ancient Greece to provide grounds and protection for any kind of absurd.

In accordance to Demark, “a mistake becomes obvious the next day as soon, as the first deal price is registered”. I am itching to ask the scholar: “How many points may a currency travel in a wrong direction during an earth day?” I am answering myself: 100 pts or 200 pts or more. Demark diagnoses: “This instance evidences a breach, indicative of a new opposite tendency”. Well, I’ve got it.

Once there is loss, one should loss-close and enter oppositely.

Take a look at the picture below:

Fig.10. EURUSD H1 chart as of March, 22 – April, 18, 2005 manifesting a month-long flat. (See Note below)

How many days should one per-Demark loss-close with the rate repeatedly swiveling as though to Demark’s ill luck? The scholar has to be asked, how large should a trader’s deposit be to survive Demark’s experiments, being ranked “refined techniques” and “strictly scientific approaches”, “cardinally different from others’ “, less scientific ones, as I can guess.

The opus author will again fall soothing upon You: “One oughtn’t to expect herein outlined technical methods and indicators to offer profits and not to entail losses. Forex trading involves both: a profit opportunity and a loss risk. Preceding results are in no way guarantor of perspective success”. Further on, with greater cynicism and hypocrisy: “Should You be seeking a trading panacea, put this book aside: it’s in no way helpful to You”. Well, what’s the use of buying the book at such price?

Demark, by the way, gives the interpretation of his book’s objective to be “fuelling readers with methodology, encouraging one to systematize various TA techniques”. Great! I thought, it were a new discovery of Forex regularities to be delivered to traders. But it looks, like the scholar has plunged himself into systematizing earlier 50%-correct discoveries without taking any pertinent responsibility.

Hence, no avail to purchase the book and to litter one’s brain therewith, since Forex rates enjoy 50/50 up-down travel chance, even under the probability theory.

Thus, not too much understandable, where Demark’s scientific approach manifestation is to be searched, whereas the essence of things is incomprehensible once the reversal results come evident after an earth day only with no reference to his book.

John G. Murphy, another Forex scholar, outlines in the preface, that the “less art – more science” slogan is specially topical now that greater entities begin taking interest in this area.

As to myself, I have truly appreciated the preface writer Murphy joke as being filled with subtleness and tristesse.

Now, pertaining to science-to-practice correlation and theoretical conclusions implementation… How many scholars of those hundreds referred hereto resort to live examples while teaching long and short entries and close ups thereof? Very few of them:

– B. Williams “Trading Chaos”, “New aspects of Exchange Trading”;

– J. Murphy “TA of Futures Markets”

– S. Nisson “Japanese candlesticks. Financial markets graphic analysis”

– A. Elder “Basics of Exchange Trading”

– L. Williams. “Long-Term Secrets of Short Term Trade”

– Ch. Lebo, D. Lukas “Computer Analysis of Futures Markets”

– D. Swagger “TA, Comprehensive Course”
… and hardly few more.

Disappointing enough, but it is fairly lucid why 90% of beginners mutate into failures and abandon Forex.

By way of getting familiar with the SYSTEM, one will suddenly realize how smooth are Forex artifacts to get apparent one from another, e.g.: M5 Elliott waves constituting M15 wave I, this wave being but H1 and H4 corrective within certain Fibonacci levels.

One gets clear vision of what all the Forex-traded currencies are doing now and what they are going to in half a day. Williams did have grounds to claim, he needs several tens of minutes to analyze tens of charts. He DID have understood Forex as a system, though he has offered but the system components portrayal in his books. Depending on where utilized, the Alligator may appear to be responsible either for a profit or for a loss. But Williams has not even taken pains to present a differentiation between the Alligator being a profit assistant and the Alligator being a loss bringer.

The above is conditioned by the Williams Alligator being a great TA tool, but pertaining to a certain AREA OF Forex only. Other areas require other TA facilities. I will do my best to teach You to effect proper estimation of long-term and super short-term entries being appropriate for the moment.

I will also dwell on why it is not difficult to add extra 11 trend-killing bullets to the 5 of Williams’s; why it is easy to build up a currency travel vector daily projection. The whole thing is minimized to several criteria, being constantly effective irrespective of currency intentions. As a result, You will not have to monthly pay quacking mountebanks’ impotent daily forecasts.

But now let’s move on with Forex scientific criteria. Stagnation and dogmatism are alternative attributes of Forex folios’ anti-scientific substance. Have You ever come across a criticism of any Forex-oriented theory? I mean a weighed objective criticism, assigning credits to the author for elaborating a revolutionary theory, which has by now got obsolete due to a number of objective reasons and thus requires improvement, i.e. replacement.

For instance, I have found nothing of the kind in relation to the 100-year old Dow theory, originally incorporative of benign principles. But life goes on, and there seems no reason to head-hammer life-rectified Dow’s postulates:

– a long-term trend (primary, basic as per Dow) being several years long. Curious enough to spot a currency pair to stand open for so a long period;

– a medium-term trend (intermediate tendency) being several months long. As per Dow, the MTT is opposite (corrective) to the basic trend;

– a short-term trend, not exceeding 3 weeks and incarnating minor fluctuations within the intermediate tendency;

– intraday trend being per-Dow midget ripples, not worth paying attention to.

You are now welcome to take a close look at the figures below, as of October, 2004 through March, 2005.

Fig.11. EURUSD D1 chart. (See Note below)

Fig.12. GBPUSD D1 chart. (See Note below)

CONCLUSION: This theory of Dow’s might be deemed effective rather till late 80s, than presently.

Nowadays, with 3 pips spread, 50-200 pips pullbacks and trends not exceeding a week, the Dow theory

MUST BE recognized as being despairingly obsolete and trader-hostile, since, under a 3-pip spread, it is, certainly, top of recklessness and stupidity to stand open for months or years. A different trend classification is to be called for, meeting updated Forex environment standards.

I guess there’s no need to continue being proponent of the fact that presently Forex theories are obsolete in their majority, with this sort of methodology being requisite for analysts rather than for traders. As opposed, I hold it more appropriate to forward my entry and exit technique to traders willing to conduct successful and loss-safe trading.

By way of prompting: please, attempt to view Forex as a system inclusive of components being familiar to You: Elliott waves, reversal patterns, Fibonacci levels, MAs, ally currencies, etc. All the above staff is integrally intercommunicative rather than existing individually, the way, each organ is in the human body.

I DID have understood it, and I realized the way B. Williams is able to analyze tens of currencies within tens of minutes in order to execute correct long and short entries.

It may look surprising to someone, but a qualified doctor is capable to diagnose Your body hazards after a short examination and talking to You. The doctor has actually examined but several organs, but his knowledge system has empowered him to jump at wider conclusions, as Williams at Forex.

GROSS TOTAL. Steady and regular Forex profits are real opportunity. There is hardly another area which enables one to knock up a fortune without having rich aged relatives abroad, without having to join one’s native country’s throughout corruptible authorities or else. If You have discovered THAT ANOTHER area, You are free to get engaged therein. Then, Forex is not likely to be requisite.


Full text of this article and pictures of examples http://www.masterforex-v.su/

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Industrial Automation

Industrial automation is not just the devices and machines that run your manufacturing operations. Industrial automation has a more comprehensive calling, looking down from a loftier perch that oversees integrated production operations, data acquisitions, purchasing, logistics, and building automation. You can guess a lot of the benefits from this kind of infrastructure that is in place for your business. A lot of conversation is the main thing that comes from this close-knit community of operations controllers. When the purchasing agent has some new plastic raw materials delivered into inventory, the production operation is immediately aware of it by industrial automation. When the material handling section of the manufacturing operation moves an amount of the screw caps for bottles being made in production to the line, bringing the inventory level down to the re-order point, purchasing is made aware of it immediately. When a pallet-load of finished products is moved to shipping for transport to a new customer the bill-of-lading is automatically generated by the automation system.

Industrial automation is an integrated network that connects all of the sources of information in the company with all the destinations of information that need to know what has just transpired. The immediacy of supply of this information to the data destinations is a significant leverage for a manufacturer that is in need of supplying the marketplace with products when the demand is high. There are a lot of companies that have only part of the total automation network established in their operations. They may have the part of the network that advises the purchasing department that raw materials have arrived, but do not have the part that tells the production department the raw materials are available to be used. In this case, not having one link in the network can render the network almost ineffective. It needs to be an all or another deal. The business needs to have the entire network in place to reap the full benefits that the network can afford.

When you become interested in building an industrial automation network, you should look at your entire operation from a very high level. Even though you may not implement the entire network after the planning stage to set up a network, at least you will be aware of the areas that can be added to the network at a later time. The plan that you make for industrial automation should be a long-range one that would include all the possible areas of your company that could benefit from an installed network. Be sure to keep the plan up-to-date as time passes. If you discover areas that need to added to your plan then make the effort to add them. Make modifications to your plan as time passes, so that you will be able to build a complete automation network if you ability to do so presents itself at some time in the future.

There are companies that help you determine the pathways for information that would be best for you to build inside your operation. When you start to review the current network you have in place, you will probably see that you have a data network for information movement and a power network for driving the system that you have in place. There needs to be an establishment of the interoperability of these networks. In creating the sharing of information in the industrial automation network your company will increase the security of the network and the entire operation. Management and other operations personnel will have better visibility into current manufacturing operations. There will be an establishment of real-time data available, which will make it much easier to make real-time decisions about operations.

Having networks converge causes a reduction in cost and downtime and mitigates risk. The entire business will gain in agility in being able to react to market pressures and demands. Control levels of all parts of the business will increase with the increase in reaction times to changes as they happen. The availability of data to the point where it needs to be will allow for the reduction in complexity. Only data that needs to seen by purchasing will be made available to purchasing, while data that needs to be seen by robotic operations will have the ability to see it. This makes the management and decision-making much easier for individual departments.

Industrial automation when implemented effectively across the entire organization can make running the manufacturing much less complex and secure. The convergence of systems for carrying this data to its owners will make this happen sooner than later.